Privacy Policy
1. Policy Declaration
This Privacy Policy (“Policy”) governs how ImprovingMIPractices (IMP) collects, uses, protects, and shares information when you use our services (“Services”), including websites, apps, emails, APIs, widgets, ads, and posts.
The Services are owned and operated by Addis Enterprises LLC, a Michigan limited liability company, doing business as Improving Practices (“IMP,” “we,” “us,” or “our”).
By accessing or using the Services, you agree to be bound by this Policy. If you do not agree to this Policy, you may not access or use the Services.
2. Scope of Services
The Services include only those digital properties, platforms, and functionalities owned or controlled by IMP. The Services do not include websites, applications, platforms, or content owned or operated by clients, partners, or other third parties, even if linked to or referenced within the Services.
IMP does not control and is not responsible for third-party services, content, or platforms.
3. Personally Identifiable Information (PII)
Under U.S. privacy law, Personally Identifiable Information (PII) refers to data that can identify, contact, or locate a single person, or identify an individual in context. This Policy explains how IMP collects, uses, protects, and shares your PII.
Information We Collect
We collect information to provide and improve our Services. Data collected falls into the following categories:
Personally Identifiable Information (PII)
- Full name
- Email address
- Phone number
- City
- State
- Employer
- Username (email)
Account Information
- Licenses held
- Password
- Communication preferences
Course Information
- Courses enrolled
- Enrollment type (self, cohort, agency)
- Start/completion dates
- Completion status
- CE credits earned
- Self-enrolled course details (title, completion date)
- Verification documents
Usage Data
- IP address
- Approximate geolocation
- Service interactions/events
- Pages viewed and visit duration
- Links selected Event triggers and conversions
Browser and Device Information
- Browser type and version
- Device type, operating system, and version
- Network information
- Referring websites
How We Collect Information
User Input: Registration, login, course enrollment, profile settings, and forms.
Cookies & Tracking: Cookies, web beacons, scripts, and automated tools that track usage and navigation. IMP and third-party vendors may use this information to identify users and improve Services.
Learn more: What are cookies? (Cloudflare)
Managing cookies:
How We Use Your Information
We use collected data to:
- Provide and improve Services;
- Identify your account and personalize your experience;
- Support your use of Services, including troubleshooting and bug resolution;
- Develop new features based on user needs and feedback;
- Display personalized dashboards, transcripts, progress, and agency information;
- Communicate updates about your account, course progress, or system changes;
- With consent, use your location to improve support and service delivery.
Do We Sell Your Data?
No. IMP does not sell your information to third parties.
How We Protect Your Information
We implement reasonable technical, physical, and legal safeguards to protect data against theft, unauthorized access, sharing, or alteration. For more information about our security practices, contact us (see “Contact Us” below).
How We Retain Your Information
IMP retains data for a minimum of seven (7) years in compliance with:
- Michigan law (MCL 333.16213) – requires health records retention for at least 7 years, or until age 19 for minors;
- MDHHS continuing education standards – CE providers must retain training and certificate records for 7 years;
- Federal funding rules (SAMHSA/CMS) – require a 7-year retention for compliance and audit purposes.
Required Retention
- Full name and email (with alteration)
- Course titles, enrollment/completion dates
- Certificates and CE credits earned
Other Data
Specific analytics logs, device/browser data, and optional profile fields stored on the Services are kept only as long as necessary for service functionality and anonymized or deleted when no longer required.
Deletion and Anonymization
- Users may request deletion of certain PII and account data;
- A 30-day grace period applies: you may log back in to cancel deletion;
- After 30 days, accounts are closed, and all non-mandated data is deleted or anonymized;
- Data required under law (see above) will be retained.
How We Share Your Information
IMP uses third-party vendors (e.g., analytics providers) but does not share your PII outside this Policy. Linked sites have their own privacy terms; review them before use.
Google Analytics
- Collects interaction data (IP address, browser/device info, demographics, conversions, events)
- Learn more: Google Privacy Policy | Analytics Terms
- Opt out: Google Analytics Opt-Out Add-On
Matomo Analytics
Collects anonymized data (IP masked, device/browser type, pages visited).
Learn more: Matomo.org
4. Opting Out of Communications
-
Marketing/promotional emails – unsubscribe via email footer or profile settings.
- Account/operational messages – required communications (e.g., course completions) are not affected.
5. COPPA (Children’s Privacy)
Our Services are not intended for children under 18. The Children’s Online Privacy Protection Act (COPPA) applies to under-13 data collection.
Learn more: FTC COPPA Rule
6. Updates to this Policy
We may update this Policy due to service changes or legal requirements. Updates will be posted on the Privacy Policy page, and users will be notified within two weeks of changes. Continued use of our Services after an update constitutes acceptance.
7. Contact Us
Questions or concerns regarding this Policy may be directed to: https://improvingmipractices.org/technical-support-contact/support-contact
